PAWTUCKET, RI – November 14, 2007 – Packaging Graphics LLC, a division of The MATLET Group, announced that it has entered into a licensing agreement with MeadWestvaco Corporation (NYSE: MWV) for its Natralock® security packaging products. Under the agreement, Packaging Graphics will utilize MeadWestvaco’s Natralock technology to manufacture and market theft-deterrent packaging products in North America.
“This licensing agreement with MeadWestvaco for its Natralock packaging solution will place Packaging Graphics and its customers in the forefront of the industry in providing pilfer resistant and sustainable packaging” said Nick Carafa, president of Packaging Graphics, LLC. “Adding Natralock solutions to our product offerings further enhances our ability to provide our customers with the best in security and sustainable packaging.”
“MeadWestvaco’s Natralock theft-resistant packaging is a sustainable and cost-effective security packaging alternative that offers a better consumer experience, stronger shelf presence, enhanced economics and a reduced impact on the environment compared to conventional plastic-based clamshells. Our strategic move to selectively license this revolutionary product will allow it to be more accessible to the marketplace through our high quality partners,” said Jeff Kellogg, vice president, Natralock security packaging, MeadWestvaco.
Natralock security packaging features a proprietary tear-resistant paperboard that can be RF-sealed, with approximately one-third the energy required for plastic clamshells, or heat-sealed on most existing equipment. Offered in both SBS and CNK® grades, Natralock paperboard can include 30% to 50% recycled content, is a renewable, easy-to-recycle material that reduces the use of plastic by 50% to 60% and provides superior price stability. The glare-free billboard can be custom designed to differentiate consumer products and supports high quality reproduction for bolder graphics and special printing effects to enhance branding. Consumers prefer Natralock packaging’s safer opening and improved shopping experience compared to often injurious struggles with sharp-edged plastic clamshells.
For information about Natralock products or licensing, inquire at www.natralock.com.